JOB TITLE: Sales Associate

REPORTS TO: Retail Supervisor / Retail Manager

DEPARTMENT: Commercial

SPECIAL FACTORS: 

There are 3 levels within the Sales Person Job Family. Level 1 – Sales Associate, Level 2 – Sales Representative and Level 3 – Sr. Sales Representative. 

 

JOB PURPOSE STATEMENT:

The Sales Person is responsible for maximizing sales through excellent customer service, product knowledge and team work. Sells floor merchandise and/or assists customers with purchases, orders, and/or deliveries, as required. Restocks shelves and maintains merchandising and visual display standards. Implements stock control and security procedures and maintain appropriate records.

 

JOB SIZE/DIMENSIONS:

Financial: Assigned Sales Targets

No. of Employees Supervised: None

 

ESSENTIAL DUTIES & RESPONSIBILITIES:

1.    SALES GENERATION

  • Achieves and exceed sales targets.
  • Promote maximum sale of merchandise by understanding customer needs, explaining features and benefits, overcoming objections, selling add-on merchandise.
  • Give alternative products when out of stock situations arise.
  • Promote link and bridge sales.
  • Adhere to the department discount policy.
  • Make use of all promotions and events inside and outside the shop to increase sales.

 

2.    CUSTOMER SERVICE

  • Greet customers as per Paris Gallery standards.
  • Personally acknowledge all customers you see.
  • Adhere to the Paris Gallery grooming standards.
  • Offer refreshments to all customers.
  • Keep all promises made to customers.
  • Refer back to customers within 24 hours of query.
  • Keep customer database up to date.
  • Follow up all customer repair issues (watches/accessories/sunglasses).
  • Answer telephones timeously and take accurate messages.
  • Escort all customers to the cash desk on closing a sale.
  • Offer gift wrapping services to all customers.

 

3.    PROMOTIONS AND EVENTS

  • Know and understand the mechanics of promotions and events.
  • Support all promotions by being aware of current promotions.
  • Explain promotions to customers.
  • Order promotional stock in advance.
  • Ensure advertised lines are in stock and are properly presented.
  • Maintain all merchandise and displays.
  • Achieve promotional targets.

 

4.    MERCHANDISE PRESENTATION & HOUSEKEEPING

  • Adhere to the merchandising checklist.
  • Display all merchandise according to company standards.
  • Display of new lines timeously.
  • Keep the company housekeeping standards high at all times.
  • All housekeeping duties to be done on an ongoing basis.

 

5.    TRAINING AND DEVELOPMENT

  • Attend all training offered.
  • Share supplier training information with colleagues.
  • Maintain a professional image and conduct during all training.
  • Take responsibility for self development and increase one’s product knowledge by reading catalogues, magazines, labels, etc.

 

6.    STOCK MANAGEMENT

  • Know how much stock is in your section.
  • Ensure top selling lines are in stock.
  • Plan with your Section Supervisor how to move slow selling stock.
  • Tell Section Supervisor of any stock related issues.
  • Ensure stock transfer in and out is done within 48 hours.
  • Manage damages and breakages.
  • Adhere to stock delivery and acceptance procedures.
  • Discuss ideal stock levels with your Section Supervisor on a monthly basis.

 

7.    SUPPLIER LIAISON

  • Maintain professional relationships with all suppliers.
  • Do not misuse supplier samples, GWP’s or promotional offers.
  • Do not pass on confidential company or sales information.

 

8.    MARKET AWARENESS

  • Be aware of competitor’s prices, products and promotions and inform your Section Supervisor.

 

9.    SECURITY

  • Assist in protection of the showroom assets by correctly carrying out procedures for prevention of theft.
  • Report any staff/customer dishonesty or irregularity to the Supervisor.
  • Report and/or prevent any security hazards such as fire and physical threat.

 

10.  ADMINISTRATION

  • Ensure that all the barcodes are properly fixed on the merchandise.
  • Record daily sales figures separately and keep any related paper work up to date.

 

11.  GROOMING

  • Wear the company uniform in its entirety in a neat and smart way.
  • Follow the company dress code strictly.
  • Maintain excellent hygienic standards by being neat and clean.

 

12.  Performs any other miscellaneous job related duties

 

COMMUNICATION & WORKING RELATIONSHIPS:

Internal: (To communicate matters relating to day to day activities of the job responsibilities)

Retail  Manager

Retail Supervisor

Store Controller

External:

Customers - In the process of selling and Brand related issues

 

MINIMUM REQUIREMENTS FOR THE JOB:

QUALIFICATIONS

High School Pass Certificate

EXPERIENCE

0-1 year experience – Sales Associate – Level 1

2 years experience – Sales Representative – Level 2

KNOWLEDGE, SKILLS & ABILITIES

  • Knowledge of English language; Knowledge of Arabic preferred.
  • Computer literate.
  • Ability to prepare routine administrative paperwork.
  • Ability to sort, checks, count, and verify numbers.
  • Knowledge of retail floor sales techniques.
  • Knowledge of retail floor merchandising and stock control procedures.
  • Knowledge of sales promotions and events.
  • Knowledge of basic visual merchandising techniques.
  • Knowledge of customer service standards and procedures.
  • Knowledge of shop security and safety procedures.
  • Ability to communicate effectively, both orally and in writing.
  • Records maintenance skills.
  • Ability to interface and influence customers.
  • Good housekeeping abilities.
  • Good interpersonal skills to deal with customers and other employees.

 

DISTINGUISHING CHARACTERISTICS

Passion for retail, pleasant personality, courteous, polished manners, service-oriented, good communication skills. Selling skills: ability to influence and persuade customers to buy company products.